Write Your WHOLE Website With ChatGPT (10 Minutes!)

Creating a new website for your business is super exciting, right? From the creativity in the design to the rush of launching it, there’s so much to love—except for one little thing. The writing. Yep, it's almost universally acknowledged that writing content for your website can be a bit of a drag. In fact, it’s often the number one reason your site stays stuck in the “coming soon” phase. But hang tight because there's a way to turn this around, and it’s actually kind of fun!

You've probably heard of ChatGPT, that rockstar free online AI tool that seemingly appeared overnight. And for good reason—it’s nothing short of "scary good," as our pal Elon Musk put it. Now, you might be skeptical about using AI to write your website content. I get it—I was too. Past attempts felt gimmicky, and the results were, let's just say, less than share-worthy. But hold onto your hats because things have taken a major turn!

In this post, I'll walk you through how easy and effective ChatGPT can be for crafting your entire website today. Seriously, you can get the whole show on the road in about half an hour. Curious? Let’s dive in.

Why ChatGPT is a Game-Changer for Website Content

ChatGPT takes the “work” out of copywriting, turning it into a half-hour breeze. Imagine generating well-written, conversion-savvy content without breaking a sweat. The tool isn't just about text; it's capable of creating benefit-driven messaging that helps sell your products or services. The caveat? It’s about knowing how to use it right.

Sure, ChatGPT is still technically in beta, so it's not a magic bullet. You might experience a bit of trial and error in your requests, and that's completely okay. This is as good an opportunity as any to test it out and see if it fits your needs.

So, let me take you on a tour of writing using ChatGPT—from the good to the bad, and maybe even the ugly. From there, you can decide if this is something worth trying out.

Step-by-Step: Writing a Hero Section with ChatGPT

Writing an effective hero section is critical. Why? Because it's the first thing people see, and often, the one decision-making point about whether they'll stick around. So how does ChatGPT help with this?

- Iterative Approach: Instead of tasking ChatGPT to write an entire page at once (which, let’s face it, sounds tempting), you'll get better results by breaking it down section by section. This aligns more closely with an optimal page flow and conversion strike.

- Crafting Your Prompt: Start chatting with ChatGPT as you would with a team member. Let's imagine a scenario where you need a hero section headline for a whale watching excursion company in Puerto Vallarta. Your prompt could be as simple as: "Write a results-focused headline for the homepage of a whale watching excursion business in Puerto Vallarta."

- Handling Responses: Review the AI's response. You might get: *Experience the thrill of watching majestic whales up close on our expert-led excursions in Puerto Vallarta.* Be open to tweaking the results for tone or style by instructing something like: "Rewrite in a friendly, playful tone."

What’s incredible is ChatGPT remembers previous responses in the conversation, allowing for iterative improvements.

Unleash Creativity with the Problem-Agitate-Solution Framework

Great website content doesn't just sell; it solves problems. Enter the classic Problem-Agitate-Solution (PAS) copywriting formula. Here’s how you can create compelling content using ChatGPT:

1. Invoke PAS: Input a prompt such as, "Use the problem-agitate-solution framework to write a few paragraphs showing the main problems we solve."

2. Assess & Adjust: Review the initial reply for accuracy. Is the issue described the one your business truly addresses? If not, reframe and specify.

3. Fine-Tuning: If your business offers more unique experiences, specify this in your prompt: "Rewrite this section with the problem that most vacations in PV are just going to the beach, but this offers a more unique experience."

This gives your potential audience a better appreciation for the value of your service.

Highlighting Features and Benefits Like a Pro

When selling online, people buy benefits, not just features. But articulating these effectively isn’t always straightforward. Here’s where ChatGPT shines:

- Prompt Example: Request multiple benefit-feature combos: "Write 10 benefit feature combos, each with a one to three-word benefit-driven title followed by a single sentence description of the feature."

- Review & Refine: Pick the most relevant combinations for your business, like *Up Close Encounters: Get closer to the whales than ever before with our custom charter options.* Make any necessary tweaks, or ask ChatGPT to add specific services or unique offerings.

Incorporating SEO for Audience Reach

ChatGPT can even assist in SEO efforts. Get started with tools like SEMrush to determine keyword targets, and then use ChatGPT to seamlessly integrate them into your content:

- Keyword Hunt: Ask, "What are 10 relevant keyword phrases I could use on this page for SEO?"

- Natural Integration: Once you have those phrases, select the ones with high value. Then prompt: "Use specific keyword] in the problem-solution section from before."

This process ensures your content is both engaging and searchable.

Turn Your Vision into Reality—with ChatGPT and NewForm

Writing your website with AI assistance is not only possible—it’s a practical, efficient way to bring your project to life. Now, if you’re psyched about mastering more of the magic behind web design and content creation, I’ve got great news for you.

At [NewForm, we’re devoted to helping you refine your skills, discover market opportunities, and connect with industry leaders. Participate in our monthly web design challenges to win cash prizes, join weekly skill-building events, and learn from exclusive guest sessions with top pros in web design. Here, you upskill in real-time, gain access to priceless resources, and push the boundaries of what's possible online.

So why wait? Join us at NewForm, and see how far your creativity can take you! Ready for more exhilarating opportunities? Come be part of a community that’s making waves in the digital realm.