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Caler Edwards

Using 7 AI Tools to Design a Website... (Relume AI, MidJourney, ChatGPT & More)

Using 7 AI Tools to Design a Website... (Relume AI, MidJourney, ChatGPT & More)


Welcome to another deep dive into the world of web design, where we're pushing the boundaries with AI like never before! Today, we're taking a wild ride through a design process that's packed with creativity, AI tools, and a dash of designer ingenuity. Buckle up as we explore how I threw everything—except the kitchen sink—into creating a stunning landing page for an organic and vegan skincare company, all guided and influenced by artificial intelligence. Let's get into it!


The AI-Packed Design Adventure Begins


The journey started with a vision: create a one-page website for a company specializing in organic and vegan skincare products designed for both men and women. With the mission etched in, I turned to Relume AI to handle the initial wireframing. This tool specializes in providing webflow developers and figma designers with robust AI-aligned resources, streamlining the entire design and development process.


Setting Up the Wireframe with Relume


Kicking things off, I headed over to Relume.io and navigated to the AI Site Builder. Plugging in the company description, I set it to generate a basic site map for our landing page. Within moments, a wireframe began to emerge, offering individual sections that I could customize. With a quick tab switch, the wireframe transformed based on our sitemap—a seamless connection between planning and design, thanks to the powerhouse that is Relume.


Not only did Relume generate our wireframe, but their Relume Ipsum feature also leapt into action, creating copy from my original company description. This handy tool is available as a Figma plugin, ready to sweep through your design files and whip up some sweet text. If you're eager to explore Relume Ipsum, there's an affiliate link awaiting you below—because who doesn't love trying out AI wonders?


Before going any further, I needed to gather some inspiration. A quick pit stop at Dribble allowed me to curate a mood board packed with color palettes, section layouts, and product display styles. With my Figma workspace set up, I was ready to tweak the wireframe into something truly special, drawing inspiration from this purloined creativity.


Crafting the Brand Identity


A brand isn't just a name—it's an experience. To start capturing that essence, I used AIColors.com to cook up a complementary color palette. A few clicks later, and now Figma was filled with hues of ultralight organic green and peach pink, offering endless styling options for our future design.


Next on the list was creating a logo. Naturally, I turned to MidJourney, our friendly AI logo generator. Armed with a prompt describing a modern, minimalistic lotus flower logo, results quickly came pouring in. By dropping my chosen logo into Vectorizer.ai, it magically transformed into a crisp vector format, ready for use.


A brand needs a name, so ChatGPT was up next, assisting in forging the perfect company moniker. Paired with a sleek Satoshi font and our just-minted color scheme, the branding was complete.


Refining the Wireframe


With all branding assets secure, it was time to give our wireframe the love and polish it deserved. Breaking apart some components and auto layouts, I pulled elements together, ensuring there was visual appeal and consistency throughout. I wanted sections displaying skincare products offset by side images of happy users, with a contrasting color backdrop and rounded corners for style.


Dabbing on a fresh coat of paint, I began integrating our colors, emphasizing contrast for clarity and cohesion. I swapped the heading typeface to Cabinet Grotesque and lifted button weights from regular to medium. The resulting design was starting to blossom, hinting at the polished, professional product right on the horizon.


Breathing Life into the Brand with Product Images


No brand launch is complete without some tangible product imagery. I headed back to MidJourney, this time with a prompt detailing minimalistic skincare products photographed on a white background. After several iterations and an artistic flourish in Photoshop—using AI features for background removal—I had product images that perfectly fit our brand's aesthetic. Throwing our custom logo onto the bottles finalized this creative alchemy.


The Grand Reveal


Finally, the pieces came together, resulting in a cohesive, beautifully designed landing page like no other. Relume AI handled the wireframe, Relume Ipsum crafted the copy, MidJourney and Vectorizer had designed and vectorized the logo, ChatGPT came up with our company name, and AIColors inspired the palette. The final touch-ups in Photoshop ensured the product shots were impeccable.


To briefly outline what we accomplished using AI:


- Relume AI: Wireframing


- Relume Ipsum: Copywriting


- MidJourney: Logo and product images


- Vectorizer: Logo vectorization


- ChatGPT: Company name generation


- AIColors: Color palette creation


- Photoshop: Background removal and image touch-ups


Conclusion


So there we are—a web design journey bringing AI creativity into the fold. While these tools are far from replacing good old human creativity, they surely complement it, unlocking new possibilities. It's important to remember, though, this was an experiment in AI-driven design, not how you should handle actual client projects. AI tools should often inspire rather than dictate.


And hey, if you fancy diving deeper into the universe of design, innovation, and crafting unique online experiences, why not join us at NewForm? We delve into honing design skills, networking with industry leaders, and offer webinars with top professionals. Ready to test your creativity? We've even got monthly challenges with cash prizes!


So, if you're ready to supercharge your design journey and surround yourself with inspiring creators, it's time. Dive into the world of NewForm—where great minds come together to build. Thanks for tuning in, and I can't wait to see where your design adventures take you!


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Now that you've gathered some fresh insights, don't forget to swing by NewForm for more design inspiration, community events, and professional growth opportunities. Here's to leveling up on this creative journey together!


Enjoy diving deep into combining AI with creativity as you explore the possibilities of modern web design at NewForm!

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