Adding SEO to Your WIX Website: Beginners Checklist

Hey there, fellow web enthusiasts! If you've landed here, you're probably eager to dive into the world of SEO for your WIX website. Maybe you've heard about SEO and how it's the magic behind getting more leads and sales through your site—well, you heard right! In this blog post, we're going to explore the best tips and practices to help you get started with SEO on your WIX site. So grab your favorite beverage, and let's get down to business.

The Importance of SEO on WIX

First things first: why is SEO so important for your website? SEO, or Search Engine Optimization, is the practice of enhancing your website to make it more attractive to search engines like Google. With the right SEO strategy, you can improve your website's visibility, increase organic traffic, and ultimately, boost your sales. Sounds amazing, right? Well, it is—when you know what you're doing.

Getting Started: Identify Your Keywords

One of the fundamental aspects of SEO is understanding who your target audience is and what they’re searching for. That’s where keywords come into play. You’ll want to identify both short-tail and long-tail keywords that relate to your target audience, offer, and product.

Let's take an example: if you're setting up a site for Sandra, a relationship coach and podcaster, keywords such as "relationship coach," "podcast," and "relationship advice" might be relevant. It’s essential to brainstorm and determine these keywords before diving into the nitty-gritty of SEO.

Connect Your Domain

A vital step in your SEO journey is ensuring that your domain is fully connected to your WIX website. Now, if you’re scratching your head wondering what a domain is, don’t worry—I've got you covered. A domain is essentially your site’s address on the internet, like "sandrafisher.com" or "bestmarriagepodcast.com."

Whether you purchase your domain through WIX or a third-party like GoDaddy, make sure the domain is genuinely connected to your website, not just pointed. This proper connection improves your website’s credibility in the eyes of search engines and helps in boosting your SEO rankings.

Optimize Your Site Settings

Next up on the checklist is optimizing your site settings for better SEO performance. This involves going into your WIX site’s dashboard settings and entering your site’s name and keywords. Be specific about your business or brand name, and clearly define your main keywords, like "relationship coach" or "dating coach for women." Remember, you're limited to three main keywords, so choose wisely!

Use the WIX SEO Wizard

WIX offers a fantastic tool called the SEO Wizard, which guides you through setting up your SEO profile. This tool can help you set page titles, create descriptions, and ensure your website is primed for indexing by search engines. It’s an intuitive way to make sure you’re ticking all the necessary boxes.

Make the Most of Meta Tags

Meta tags play a crucial role in telling search engines what each page on your website is about. Make sure you fill out the SEO basics for every page, including a unique title and a description that uses your keywords effectively. Remember to check the box that allows search engines to index your page—this is key to letting Google and other engines know about your fabulous content.

Enhance Image Alt Text

Images can be a bit of an SEO goldmine if you use them correctly. Add alt text to every image on your site—this text should describe what the image is and include relevant keywords. This step also helps enhance your site’s accessibility. Plus, adding links to your images can guide users back to your website when they stumble across them online.

Keep Content Fresh and Engaging

Lastly, keep your content fresh and engaging! This means regularly updating your blog, continually optimizing your site’s content, and ensuring that you’re staying up-to-date with SEO best practices. Remember, SEO is not a "set it and forget it" task—it's a continuous process.

Join NewForm Community

While you’re on this journey of enhancing your WIX website with SEO, why not connect with a community that’s all about honing your design skills and finding new opportunities in the marketplace? At NewForm, we have exciting monthly web design challenges, skill-building events, and sessions with industry leaders. Joining us means access to valuable resources and learning from the best in the biz. So come on, let's take your website and skills to new heights together!

Final Thoughts

Incorporating SEO into your WIX website might seem daunting at first, but with this useful checklist and all the tools at your disposal, you’ll be well on your way to web success. Keep experimenting, learning, and growing your site into a go-to resource for your audience. Remember, the world of SEO is vast and ever-evolving, so stay curious and adaptive!

Ready for more adventures in web design? Don’t forget to join the NewForm Community for more insights, challenges, and opportunities to connect with like-minded creatives!

Thanks for hanging out with me today. Until next time, happy optimizing! 🎉